Source: REUTERS/DAVID KLEIN
[Saba Sports News] Manchester United have
announced a further expansion of their collaboration with Qualcomm Technology
Company, based in the United States. The Snapdragon brand logo from Qualcomm
will now feature as the new chest logo on Manchester United’s jerseys. Under
the agreement, starting from the 2024-2025 season, the home, away, and second
away jerseys of both the men’s and women’s teams will display the Snapdragon
logo. In exchange for this partnership, Qualcomm Snapdragon will provide
Manchester United with an annual sponsorship fee of £60 million. Additionally,
Qualcomm Technologies will offer suggestions and solutions for improving the
mobile internet experience at Old Trafford, enhancing the fan experience on
match days. Some fans expressed admiration, noting how Manchester United
continues to dominate the commercial landscape on a global scale.