Source: REUTERS/DAVID KLEIN
[Saba Sports News] British media reports
indicate that the Premier League has given its approval for Infinite Athlete to
become the official jersey sponsor for Chelsea. The two parties have reached an
agreement worth £40 million. Infinite Athlete is a sports data company that has
now secured a sponsorship deal to have their logo featured on the chest of
Chelsea’s jerseys. This sponsorship agreement provides a significant boost to
the club. It is expected that the Infinite Athlete logo will make its
appearance on Chelsea’s jerseys starting from the next round of Premier League
matches. The agreement covers both the men’s and women’s football shirts of the
club. The duration of the sponsorship remains uncertain, as it is unclear if
Infinite Athlete will only be the jersey sponsor for this season or if they
will engage in different forms of cooperation in the future.